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Anita Jardim

Training Consultant

Anita Jardim

Anita has trained and consulted extensively in the Middle East since 1999 with a wide range of clients from the private, government and semi-government sectors. In total, she has over 20 years’ experience across Africa, Europe and the Middle East in Insurance, Banking, Oil and Gas and Hospitality sectors and in marketing and human resource disciplines.

Key highlights of her training career include design and delivery of public speaking and presentations for the New York University Sheikh Mohammed Undergraduate Scholarship Programme, implementing a work access programme for the Abu Dhabi Chamber of Commerce and developed international leadership and management standards in the oil and gas sector.

She also has extensive skills and experience to consult on recruitment and selection through to on-boarding new employees. Anita is also highly skilled in English language assessment, defining workplace competencies using leading assessment tests (TOEFL, OIEIC and IELTS) and developing English-language curriculum specific to an industry.

Anita is a passionate trainer on core topics of technical report writing, business writing, advanced writing, team building, public speaking, presentation skills, business presentations, negotiations, business ethics, customer service, interpersonal skills, business English and English for specific purposes.

Anita completed her undergraduate studies in her native South Africa at the University of Stellenbosch, later specialising in English-language training through TEFL qualifications.

What three adjectives best describe you?

  • Passionate
  • Resourceful and pro-active
  • Decisive

What attracted you to become a consultant?

Seeing how through small changes we can have immediate impact on empowering people.

What most excites you about the learning process?

Providing the tools people need to take them to the next level!


  • Embrace change

    08 02 2015 Sunday UAE

    The long-held received wisdom is that people don’t like change. As Niccolo Machiavelli said in The Prince, “There is nothing more difficult to take in hand, more perilous to conduct, or more uncertain in its success, than to take the lead in the…

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  • Happiness Means Good Business

    08 08 2016 Monday UAE

    Research proves that happiness leads to better business outcomes and a healthier bottom line. Companies can easily implement initiatives that reap the benefits of workplace happiness.

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  • Women in leadership can boost profits by up to 15%

    23 10 2016 Sunday UAE

    Research of 22,000 companies proves that promoting women into senior leadership drives bottom line results. Taking steps to develop women has proven benefits for company leadership.

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  • Expatriates staying ahead

    13 04 2015 Monday UAE

    Expatriates are often skilled at making things happen. More often than not they are recruited because of competences (attitudes, skills and knowledge) that are not readily available locally. They arrive and get straight on with the job. At the same time, they…

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  • Mentoring for talent development

    10 06 2015 Wednesday UAE

    With population and unemployment figures on the increase, attracting and retaining talent would be should be getting easier. However, some startling statistics suggest otherwise.

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  • Motivation myths

    03 08 2015 Monday UAE

    What makes people behave the way they do? Why do some people seem to be motivated to do well in their work, while others do not? The study of motivation is endlessly fascinating as it concerns the driving force within individuals by which they attempt to…

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  • Selection matters

    29 09 2015 Tuesday

    Mark is the CEO of an SME in the engineering industry. He has just recruited a key member of staff, John, and is beginning to regret it. Instead of getting on with the job the new recruit seems to be needing an awful lot of Mark’s time – time that is…

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  • Targeted training brings many benefits

    19 11 2015 Thursday

    It is sadly common for some companies to look at the cost of training and not see the numerous benefits stemming from it. Some take a short-term view and see training purely as a cost. Others see training as an investment in the future that derives many…

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  • Does leadership philosophy matter?

    01 02 2016 Monday UAE

    The Global Financial Crisis was the worst market correction since The Great Depression. So devastating was its impact, after seven years it is still an event from which many economies are still struggling to recover. It’s common knowledge that the…

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  • The Leadership Challenge: Interview with Jim Kouzes

    06 03 2016 Sunday UAE

    Jim Kouzes, co-author of The Leadership Challenge, sat down with Focus' David Brennan to discuss leadership in the 21st Century, the Five Practices of Exemplary Leadership, what it takes to be a truly great leader and if leadership is different in the rest of…

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  • Keeping the team on track in challenging times: grief and change management

    21 03 2016 Monday UAE

    Challenging markets can often mean cost optimisation of which staff reductions may be required. Whilst the process of realigning the staff profile is relatively clear, moving the remaining team forward is less so. Dealing with the grief of losing colleagues…

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  • Focus Training Centre LLC &
    Focus Management Consultancy
  • Al Salmein Golden Tower, Suite 602
  • Electra Street, PO Box 322
  • Abu Dhabi, United Arab Emirates
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